It is the name, address, and phone number of a nearby company listed online. It is also referred to as "NAP" information because it aids users in finding local companies and has an impact on local SEO rankings.
Local citations are often developed and maintained by business owners or SEOs in order to boost search engine exposure and NAP consistency.
What are the types of local citations?
There are two types of citations:
Structured Citations:
Name, address, and phone number (NAP) are the elements that make up the information about a business that you typically find on websites and in business directories. The best illustrations of this are profiles on social media and entries in directories.
Unstructured citations:
Such citations occur when a corporation is mentioned in passing. Usually, they surface in blog posts, forum threads, or as a result of press mentions.
Conclusion:
Citation is very important for SEO and if you want to utilize it to its fullest potential then our advice is to take the assistance of the best digital marketing company that provides effective SEO services. Stellar Digital the best digital marketing company in Gurgaon could be the right choice for you. Get in touch with us by shooting us at [email protected]